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What things cost, how long they take, and what to ask before you hire anyone.
2–4 wkstypical build
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Bespoke builds, shipped fast. Half on kickoff, half on delivery — and the codebase is yours. How we work.
- cost-to-build-an-appHow much does it cost to build an app in 2026?Real numbers from real builds. No 'it depends' filler.
- mvp-checklistThe 2-week MVP checklistEverything you need decided before kickoff so the build actually fits in 14 days.
- ai-seoWhat is AI SEO — and does it actually work?What 'AI SEO' actually means, what it can't do, and what we've seen across real client builds.
- hire-a-vibe-coderHow to hire a vibe-coder without getting burnedThe questions to ask, the red flags to spot, and the contract clauses that matter.
- vibe-codingWhat is vibe coding?The plain-English definition, where it came from, and when it beats a traditional build.
- how-to-build-a-saasHow to build a SaaS in 2026The 90-day path from idea to first paying customer, with the AI-era shortcuts.
- internal-tools-guideHow to build internal tools in 2026Buy, low-code, or custom — the decision framework, with the breakevens spelled out.
- automation-roiHow to calculate the ROI of an automationThe exact formula we use with clients, with the line items most people forget.
- build-vs-buyBuild vs buy: a 2026 frameworkAI just shifted the line. Here's the new decision framework, with real numbers.
- migrate-off-bubbleHow to migrate off Bubble without breaking thingsThe phased migration we use, with the gotchas (workflows, plugins, file storage).
- migrate-off-airtableHow to migrate off Airtable (when it's time)Airtable is brilliant — until it isn't. Here's the honest breakeven and the migration plan.
- lovable-vs-cursorLovable vs Cursor: which AI builder is right for you?Both are excellent. They solve different problems — here's how to pick.
- prompt-to-productFrom prompt to product: the realistic pathWhat can really go from an AI prompt to a shipped product — and where you still need humans.
- fractional-ctoDo you need a fractional CTO?When a fractional CTO actually earns their fee — and when a build studio is enough.
- choosing-tech-stackChoosing a tech stack in 2026The boring-on-purpose stack that ships fastest and hires best — and the trendy options to skip.
- time-to-mvpTime-to-MVP: what's actually realistic in 2026Honest timelines by app type, with the assumptions and the most common reasons builds slip.